Disclaimer

This disclaimer explains how to read the information, tools and examples on the Global Surat website (the "Website"). It forms part of our Terms & Conditions.

1. General information only

Articles, guides, frameworks, videos and other content on the Website are published for general information. They reflect our views and experience at the time of writing, and they may not suit your business, market or circumstances. Nothing on the Website is professional advice to you, and it does not create a client relationship. Before acting on anything you read here, consider your own situation and, where appropriate, take advice from a qualified professional.

2. Not financial, legal or tax advice

Some of our content and tools, including the Business Growth Planner, deal with pricing, margins, costs and growth planning. They are not financial, investment, accounting, tax or legal advice. Figures produced by our tools are estimates based on the numbers you enter and on stated assumptions. Your actual results will depend on many factors that a tool cannot see.

3. No guarantee of results

Digital marketing outcomes depend on factors outside any agency's control, including your product, pricing, market, competitors, budget, website, customer service, seasonality and the decisions of platforms such as Google, Meta and others. Search engines and advertising platforms change their algorithms, policies and auction dynamics frequently and without notice.

For these reasons, Global Surat does not guarantee any particular ranking, traffic, lead volume, conversion rate, return on ad spend, revenue or profit, and nobody at Global Surat is authorised to promise one. Forecasts, projections and estimates we share are planning tools, not commitments.

4. Case studies, evidence and testimonials

Our case studies, evidence captures and testimonials describe specific engagements with specific clients. They show how we approach problems and what changed in those situations. They are not a promise or prediction that you will achieve similar results. Where we show data or screenshots, identifying details may be removed or obscured to protect client confidentiality. Testimonials reflect the individual experience and opinion of the person quoted.

5. Third-party names, platforms and links

Names of platforms, tools and companies mentioned on the Website, such as Google, Meta and Shopify, are the trade marks of their owners. Mentioning them does not mean they endorse us, or that we are affiliated with them unless we say so. Links to other websites are provided for convenience, and we are not responsible for their content.

6. Errors and changes

We work to keep the Website accurate, but it may contain errors or become out of date. We may change or remove content at any time without notice. If you spot something that is wrong, please tell us at connect@globalsurat.com.

7. Limitation of liability

To the fullest extent permitted by law, Global Surat is not liable for any loss or damage arising from reliance on the Website's content or tools. Our Terms & Conditions set out our liability in full.